Podcasters

I’m Speaking Soon in Boston and Washington, DC!

I’m Speaking Soon in Boston and Washington, DC!

I’m really excited to be taking part in not one but TWO podcasting events in November on back-to-back weekends! I’m also excited that I’ll be traveling over the East Coast during the fall, my favorite season.

5 Icky Podcast Promotion Strategies — Are You Making These Mistakes?

5 Icky Podcast Promotion Strategies — Are You Making These Mistakes?

Let's get real for a minute.

Do you like when people come to your door to try to sell you something?

Do you enjoy when you're walking along the street and someone stops you to try to get you to take their flier or get you into their store?

Do you like pop-up ads?

Then stop spamming your podcast!

Here's the deal — I know your podcast is probably great. Your audience likes it. You're probably getting feedback from your listeners. But if you're constantly (keyword here is "constantly") throwing out your latest episode link on social media, to your friends, family, in your groups and all over the place, it may get you a few more listeners, but it's also going to annoy more people.

Quick Tip: No more iTunes! (Well, sort of ...)

Check your inbox because on January 31st, podcasters who submitted their shows to iTunes received an email from none other than Apple Podcasts with a few things they want to make sure you're aware of.

The main points of the email were:

  • Podcast Analytics Beta
  • Specification Update
  • Easier Podcast Submission for Hosting Partners
  • Apple Podcasts Badges

For the most part, the first three were pretty straightforward, but the fourth point is one that will take some getting used to for seasoned podcasters and new podcasters, alike.